Understand the differences between customer success and customer service – and how your business can hire the right customer success associates – with the help of our free whitepaper.
Rev up your professional recruitment process without sacrificing quality. Learn how in our free white paper!
How can you make sure that you have the best customer success team?
Are you doing what needs to be done to find success?
Is your customer success management team fulfilling business goals?
Companies have long relied on customer service departments to handle any customer questions or complaints. During this time of disruption across nearly every industry, that model is no longer good enough. Customers have more choices than ever before – and access to massive amounts of information – which gives them more power when making buying decisions. Ninety-six percent of unhappy customers won't complain – but ninety-one percent will leave and never return.
In order to survive, companies must not just be “reactive,” to issues or questions brought up by customers, but must be “proactive” in managing customer expectations, loyalties, future needs and wants. This new proactive customer service model, referred to as “customer success,” allows businesses to form lasting relationships with their consumers that lead to repeat business and true brand loyalty.
After reading this paper, you’ll be able to discern between customer success and customer service. You’ll also learn…
Ready to evolve your customer service model? Read our white paper.