We’re in the midst of a talent shortage. The shortage varies per industry, but generally, the supply of experienced and skilled specialty talent is not meeting the demand of companies. Many companies are now spending more time and money recruiting than ever, mainly because they are waiting to find experienced candidates, as opposed to hiring green candidates. Because of this, employee retention is a hot topic.

When it comes to retention, salary is still important to each and every one of your employees, but it takes far more than a competitive salary to retain them—especially in today’s candidate-driven market. As your top professionals are pursued—and even offered—by other companies, you have to step up your game. You have to provide them everything possible to convince them to remain in place.